One thing I’m told time and time again by clients, is that I have the ability to turn their notebooks of ideas into communications that presents their business in the best possible light. As much as I love writing, and I do, oh how I do, I really love strategic...
Remember the days of dial up internet, where the only sound better than that screechy connection whine was the ping of a new email? With upwards of 100 emails hitting my inbox each day (and that’s after regular massive cull and unsubscribe sessions), I don’t really...
By goodness, I love a launch event! I love running around with a clipboard, I love sending out invitations, I love nurturing media interest and I even love lining up flyers so they look good on Instagram. Today’s Blue51 Show and Tell is a bit of a Launch101- how I...
I absolutely love a good bio, and I know I’m not alone- according to the GoogleGods, the About Page is the most visited page on a website, hands down. People like to work with or buy from people that they can relate to and identify with. An about page and a bio, when...
I can’t remember a time in my life when I didn’t love storytelling and writing. I always wanted to be a writer, and the opportunity to write every day is in the top three list of things I love about my work. Of course, it’s not all rhyming couplets, plot lines and...
Here’s a not-so-secret confession- I’m a wannabe photographer. Sadly, my skills extend little beyond the auto function on my DSLR, so I engage the big guns when my clients need good imagery to support their communications. A strong image bank gives the foundation for...
